The entertainment of the future, the AR to support entertainment

Thanks to the use of much more user-friendly applications, the AR is having a great impacts on the customer experience. People, in fact, love to feel unique in the eyes of brands and appreciate exclusive and personalized services.

Imagine your audience catching a playing field, the stage or the screen of a cinema while 3D elements enter the scene and move to the rhythm of music.

Business opportunities range from the world of gaming to that of events, from health to insurance, from cinema to music. Let’s look some examples together.

Imagine your audience catching a playing field, the stage or the screen of a cinema while 3D elements enter the scene and move to the rhythm of music.

Business opportunities range from the world of gaming to that of events, from health to insurance, from cinema to music. Let’s look some examples together.

AUGMENTED REALITY ON MUSIC

Augmented reality in music can make the listener more involved thanks to the mix of video and audio, but not only. By pointing the smartphone camera on the favorite singer CD, it will be possible, for example, to view the video of each song. Finally, with Augmented Reality in music, I heard myself feel part of a concert thanks to the interactivity of AR. By framing the concert ticket it will be possible to access at the social channels and the site of the singer or band, buying merchandising and staying updated on all the news of the AR event.

AUGMENTED REALITY ON GAMES

Augmented Reality on games can be a real opportunity to make them more interesting and engaging. Classic board games like the “Monopoly” can be transformed, for example, into something new and technological, far from being boring.

You can create new dynamics and give new life to an old experience. As a result, the games will not be changed but their interactivity will be increased.

The user will be able to make a 360° more immersive gaming experience, sharing it with other users and increasing their social life.

AUGMENTED REALITY ON CINEMA

Augmented Reality in cinema transforms completely the way in which films can be launched. Film studios can generate excitement and create an interactive journey for fans.

To take a look at the new film, movie fans can simply point their smartphone at a movie poster, a billboard or a printed ad. Immediately, they will get more information about the film and enjoy the interactive experience of an AR event. It will be possible, for example, to show the trailer of a film or viewing its reviews.

Moreover, through the use of geolocation services, it will be possible to get directions to the nearest cinemas and to buy tickets directly from an APP. Behind the scenes, bloopers, interviews and sweepstakes will be the right hook to attract the audience.

AUGMENTED REALITY ON EVENTS

Augmented Reality in events can make a simple show or a wedding the most interesting day of your life, turning it into an AR event. Here are some examples of what can be done thanks to AR:

The photo books can come to life, making the experience more emotional and engaging
The AR also simplifies the choice for setting up, offering the possibility of combining and composing decorations
Finally, the AR offers to location managers the opportunity to offer unique and engaging experiences to customers by adding interactive and informative content to catalogs, brochures and flyers.

Old habits can be transformed into incredible new imaginative projects. If you want to know our proposals of AR event in the multiple sectors of Entertainment (including for the wedding sector) contact us using this form.

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